Privacy Policy

1. Introduction

This is the Privacy Policy of Vivid Technology Limited (“Meelvo,” “we,” or “our”), which is incorporated into and governed by our Terms of Use. In this Privacy Policy, our products and services are collectively referred to as the "Services." Please continue reading to understand how we handle your data. We value your privacy and aim to clearly explain how we collect, use, and share your information. This policy describes how we collect data and explains how you can access, correct, or restrict our use of your personal data. Privacy protection is central to the design and development of our Services, enabling you to focus on building meaningful connections. By using the Services, you agree to the terms of this Privacy Policy. If you do not agree to these terms, please refrain from using the Services.

When you visit our website or application, we may collect your data as described below. When you register and use our account, we collect your data to provide the Services. The types of data we collect depend on how you use our application and Services.

2. Data We Collect

This Privacy Policy applies to our websites, applications, and other Services we operate. We process personal data you provide to us as a user of our products, as well as personal data provided by users to us ("Data"). Without certain information—such as basic profile details and the types of people you’d like to meet—we cannot help you establish meaningful connections. Detailed information about this is outlined below.

2.1 Data You Provide to Us

Account Data: To use certain features (e.g., registering an account), you must create a user account. When you create or update an account, we collect and store data you provide, such as your name, gender, birthdate, phone number, or email address, depending on your registration method.

Profile Data: You may choose to provide profile information such as photos, a bio, your name, or other details. Unless you delete your account, this data will be publicly visible to others. To upload certain content (e.g., pictures), you may allow us to access your camera or gallery.

Usage Data: When you use our Services and features, we collect data such as messages, audio, photos, videos, gifts, and other user-generated content. This includes your chats with other users and the content you post.

Shared Content: Some Services allow interaction or sharing of content with other users, including received gifts or data shared in your profile.

Paid Services Data: All paid services are offered via iOS or Android platforms. We only receive transaction receipts from these platforms and do not collect or store sensitive cardholder data, such as full credit card numbers or authentication data.

Communications and Support: If you contact us for support or report issues, we collect and store your contact information, messages, and other relevant data (e.g., name, email address, operating system, IP address). This data is used to respond to your inquiries and investigate your concerns.

The above-listed data is stored by us and associated with your account on our Services.

2.2 Data From Others

Beyond information you provide directly, we may receive information about you from others or automatically, including:

System Data: Technical data about your device, such as IP address, device type, operating system version, unique device identifier, device language, and platform type (“System Data”).

Usage Data: Information about your activity on our Services, such as login dates and times, features used, clicks, pages viewed, interactions with other users, message exchanges, and content posted.

Approximate Geographic Data: Information like your current location, derived from your IP address (e.g., country/region). This is necessary for the secure operation of your account and Services and maintaining Service integrity.

2.3 Log Data

We receive information when you interact with our Services, which we call “Log Data.” For example, when you visit our website, log in, or interact with notifications, we collect data such as IP address, browser type, operating system, referral page, pages visited, location, carrier, device information, and cookie data. Log Data helps us secure accounts, identify popular content, and improve our Services. We retain log data for no longer than 30 days.

2.4. During Use of the App

Your Activity - Meelvo may collect and store information about your and others' use and activity within the App and our Website, we need access to your device in order to use and copy your photo as your profile picture and any photos/media files you choose to share so that they can be reproduced on the App and our Website. We need to be able to access your camera/microphone and record video/audio so that we can provide video and audio, including music files and related files, for your use and enjoyment of the Services while using the App and our Website and to help us meet compliance requirements, such as ensuring that no one under the age of 18 uses our App or our Website.

What You Share - Meelvo allows you to share your profile, interests, photos, screenshots, videos, and other communications within the App with other users, and if you choose to do so, your in-app profile, interests, photos, screenshots, videos, and other communications will be stored on our servers. In addition, if you choose to share these items with other Meelvo users, we may not be able to remove them from our servers or make them inaccessible to anyone with whom you shared them. By choosing to share such information, you agree that you may no longer be able to control how that information is used and that it may become public (depending in part on your actions or the actions of other users with whom you share the information). Meelvo is not responsible for any use or misuse of such information that you share with other users.

Content You Create - We may also collect and store any user content (such as photos, screenshots, comments, interests, and other materials) that you create or post on the App ("User Content").

Error Report Information - If the App crashes or does not function properly, we also collect error report information so that we can investigate the error and improve the stability of future versions of the App. Generally, these reports do not contain personally identifiable information, or only occasionally do. These error reports contain information such as device type and version, device identifier, when the error occurred, the features being used, and the state of the App when the error occurred. We do not use this information for any purpose other than investigating and fixing errors.

2.5 Age

Our Services are not intended for children or individuals under eighteen (18). We do not knowingly collect personal data from minors. We collect age information to ensure compliance and maintain a safe platform. If you are under 18, please do not use our Services.

3. Purposes of Using Your Data

We adhere to the principle of data minimization when collecting and using your data, ensuring that your information is used only for the purposes described below. We process your data solely for service-related or other legitimate business purposes, including:

3.1 To Provide You with Services, including:

Connecting you with other users within the app;

Enabling you to share your profile with other users in the app;

Providing you with the app’s video call features;

Allowing you to send audio and images through the app;

Displaying the names of people you interact with on the app, and showing your name to the people you interact with on the app;

Enabling you to contact us.

3.2 To Help Manage and Maintain Your Account and Profile within the App, including:

Creating and updating your account;

Sending you any administrative notifications related to your use of the app;

Using the information we have to develop, test, and improve our services, including conducting surveys, compiling research, and performing statistical and behavioral analyses of user habits and interactions (e.g., online interactions), as well as testing and troubleshooting new products and features;

Sending you marketing information and notifications; communicating with you about our services, and keeping you informed about our policies and terms;

Using your information to respond when you contact us.

3.3 To Enhance Security, Integrity, and Protection:

Using the information we have for auditing, compliance, control, security, and other risk management purposes to verify accounts and activities, combat harmful behavior, detect and prevent negative experiences and illegal activities, maintain the integrity of our services, and promote safety and security. For instance, we may use automated detection technologies and manual review of data to investigate suspicious activities or violations of our terms of use and policies (such as this Privacy Policy). We also enable users to report issues and contact us for assistance.

3.4 For Business Management Purposes, Including Data and Record Management:

Establishing, exercising, and/or defending our legal rights;

Complying with our legal, regulatory, and reporting obligations to authorities;

Ensuring user safety through content moderation;

Enabling us to provide services and fulfill contractual commitments to you;

Allowing us to meet contractual obligations with third parties.

4. Legal Basis for Processing Your Data

When you use our services, we process your data based on different legal grounds. These include the following:

Providing Our Services to You: In most cases, we process your data to fulfill our contractual obligations with you. For example, we use your information to maintain your account and profile, make it visible to other users, and recommend potential connections when you use our services.

Legitimate Interests: We may use your data when we have a legitimate interest in doing so. For instance, we analyze user behavior on our services to improve them, recommend offers you may find relevant, and process information for administrative, fraud detection, and other legitimate purposes.

Push Notification Marketing: We send marketing push notifications with your explicit consent.

Email Marketing: We may send marketing emails with your explicit consent.

SMS Marketing: We may send you SMS (text messages) with your explicit consent.

Compliance with Legal Obligations: We process your data to comply with applicable legal requirements or obligations.

Public Interest or Vital Interests: We may process your data when necessary to protect the vital interests of you or others or for reasons of public interest.

5. How We Share Information

5.1 With Other Users:

When you voluntarily share information on our services (including your public profile), you share it with other users. Please handle your information carefully and ensure that the content you share is what you are comfortable making public. Once shared, neither you nor we can control how others use your information.

5.2 With Our Service Providers and Partners:

We work with third parties to help us operate and improve our services. These third parties assist with tasks such as data hosting, analytics, customer support, marketing, and security operations. They may have access to your personal data but must use it solely to provide the requested services under our instructions.

Before engaging any service providers or partners, we conduct thorough reviews. All service providers and partners must agree to strict confidentiality obligations.

5.3 When Legally Required:

We may disclose your information if reasonably necessary:

(i) to comply with legal processes like court orders, subpoenas, or search warrants, as well as government or law enforcement investigations;

(ii) to assist in crime prevention or detection (subject to applicable laws);

(iii) to protect anyone's safety.

5.4 To Exercise Legal Rights:

We may also share information:

(i) if disclosure can mitigate our liability in an actual or threatened lawsuit;

(ii) to protect our legal rights or the legal rights of users, business partners, or other relevant parties;

(iii) to enforce our agreements with you;

(iv) to investigate or take action against illegal activities, suspected fraud, or other misconduct.

5.5 During a Change of Control:

If our services or any affiliated company undergo a business transformation or change of ownership (e.g., merger, acquisition, reorganization, or sale of assets) or in the event of bankruptcy or administration, your personal data may be disclosed as part of such a process.

6. Data Access and Deletion

You have specific rights regarding your data, including opting out of cookies and analytics tools collecting your data. You can update or terminate your account within our service or contact us for data requests.

Device Permissions: Mobile platforms have permission systems for specific types of device data and notifications (e.g., push notifications). You can modify settings on your device to grant or revoke permission. Note that some features may become non-functional if you do so.

Deletion: You can delete your account using in-service options. Deleting personal data from our database might prevent us from providing services to you.

Access Your Information: Privacy laws may entitle you to view the personal information we hold about you.

Update Your Information: If you believe any information we hold is inaccurate or want to request correction, deletion, or object to processing, contact us at support@meelvo.com.

Uninstalling: Use your device's standard uninstall process to stop all data collection. If you reinstall the app on the same device, the stored identifier may re-link your past activities.

To exercise these rights, visit our feedback form or email us at support@meelvo.com.

7. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy unless required by law to retain it longer. Once no longer needed, we irreversibly anonymize or securely delete the data from our servers.

8. Data Protection and Security

We implement measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our systems are regularly monitored for vulnerabilities, and we review and update our security practices regularly.

If a security breach occurs, we will notify EU representatives and affected users within 72 hours and publish a notice on our website.

9. Cookie Policy

Cookies are small text files stored in your browser or device when you visit websites. We use cookies and similar technologies (e.g., web beacons and pixel tags) for purposes such as user authentication, content personalization, and measuring the effectiveness of ads.

You can modify your cookie preferences via browser settings. Note that disabling cookies may limit the functionality of certain services.

10. Policy Changes

We reserve the right to modify this Privacy Policy. Updated versions will be accessible via links on our website. If significant changes occur, we may notify you through revised policies, website announcements, app notifications, or as required by law. Continued use of our services after changes implies acceptance of the revised policy.

11.Third-party data analysis service We use Sensors Analytics SDK to collect and analyze user behavior data to improve product features and service experience. The service may collect the following information: device model, operating system version, unique device identifier (such as Android ID, iOS IDFV), IP address, in-app clicks and browsing behavior. This data will be used for statistical analysis, anti-cheating and performance optimization, and will not be directly associated with your personal identity. For more information on Sensors' data processing rules, please refer to its privacy policy: https://manual.sensorsdata.cn/sa/docs/tech_sdk_client_privacy_policy_english

12. Contact Us

For questions regarding this Privacy Policy or your personal data processing, you can reach us at:

Email: support@meelvo.com

Date:

This Privacy Policy was last updated on December 10, 2024.